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Go Digital. Get Results.

WRITING THE MOST EFFECTIVE MARKETING EMAIL

Email marketing has become a standard tool in the digital marketing realm. No matter how beautiful your marketing emails may look, if the content is not clear and concise, your subscribers will stop opening and start deleting. So how do you write a high performing email campaign that is destined to get opened and clicked?…
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March 14, 2022 0

HOW TO AVOID COMMON DIGITAL MARKETING MISTAKES

Businesses are continuing to invest in digital marketing in 2022 because we’ve seen the results. Digital marketing can certainly be a tricky business, so it’s crucial to learn what works and what doesn’t. Businesses won’t find the success they crave if they keep making the same mistakes that affect their traffic, lead generation conversion rates…
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March 1, 2022 0

THE FORMULA TO SOCIAL MEDIA SUCCESS

Undoubtedly, social media is an incredible platform for businesses and the digital marketing opportunities are endless. However, in today’s world, social media should be more focused on businesses strengthening their relationships with their followers and providing inspiration, instead of blatantly selling products. Businesses need to understand that success via social media will only stem from…
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February 18, 2022 0

TOP 5 DIGITAL MARKETING TRENDS FOR 2022

As we enter the winter season, digital marketing gurus around the globe are preparing for a successful 2022. Keeping up with all of the moving parts of digital marketing can surely be a mighty task. Marketers still face a world disrupted by the pandemic. The digital landscape is constantly changing as new technologies and techniques…
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December 1, 2021 0

SOCIAL MEDIA CAMPAIGNS FOR THIS HOLIDAY SEASON

We’re soon approaching ‘the most wonderful time of the year’ and a simple “Happy Holidays” post just isn’t going to cut it this year! In this day and age, it is so important to stand out from the crowd and show off your creativity and holiday spirit in your social media holiday campaigns. Here are…
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October 21, 2021 0

3 Non-Negotiable Digital Rebranding Steps for 2021

Like so many of us, our team is ecstatic to be on the other side of 2020. But although we may have changed the calendar month, the aftermath of all that’s happened lingers more than we’d like to admit. More so, the changes in our world doesn’t stop with us: our consumers were equally as…
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January 29, 2021 0

Digital Marketing After 2020: What Next Year Will Look Like

As this year finally comes to a close, the future of digital marketing stays bright. Our world continues to get more accustomed to living, working, and learning online, and the industry experts behind Influence Digital Solutions believe we have a good grasp of what’s to come in 2021. Instagram SEO & Reels  This past November,…
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December 17, 2020 0

How to Show Your Gratitude Through Digital Marketing

It likely goes without saying that this year brought an exceeding amount of stress to all of our lives, regardless of the field you work in. But accompanying that stress likely came moments of intense gratitude: a team member that stepped up in a big way, a solution that came about in a way you…
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November 27, 2020 0

The Art of Creating an Authentic Holiday Marketing Strategy

The winter brings with it a chill in the air and a rush of festive joy, but it’s also the season to think clearly about your holiday marketing strategy. Especially with a world more online than ever before, now is the time to get your digital marketing strategy ready for both early holiday shoppers and…
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November 10, 2020 0

When the Pandemic’s Behind Us, Will Your Social Media Be Okay?

No one quite expected what our world would look like once COVID-19 began disrupting our day-to-day routines. Workplaces were forced to rearrange themselves, schools and universities quickly went online, and video conferencing became the way we all socialized and did business. We got used to our stay-at-home lives, and the businesses that worked to stay…
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May 28, 2020 0